Fort Wayne, IN (April 16, 2026) – Residential mortgage lender Ruoff Mortgage announces that Chief Compliance Officer, Mike Eising, has written a book as part of the Rethink Everything You ‘Know’ Series.
The book explores a non-conventional approach to mortgage risk and compliance, which casts a wide net with its universal undertone, “Do What Is Right”. Eising notes that in most cases, people already know what the right thing to do is when they are faced with a decision. Managing the factors that orbit that decision is often where breakdown happens.
“This book is basically a field guide to how smart people make really dumb decisions… one tiny shortcut at a time. It explains why nothing ever feels like a bad idea in the moment, why problems magically show up at the worst possible time, and why ‘we’ll deal with it later’ is famous last words,” shares Mike, “It also points out that most disasters don’t come from villains… they come from busy people trying to be helpful and just moving a little too fast. Bottom line: it’s about how to avoid turning a perfectly normal day into a very uncomfortable conversation with someone important.”
Chapters explore topics including ethics, problem solving, automation, and the moment you are faced with a decision. While the book’s title and context speaks to the world of compliance, Eising shares that the book can easily be interpreted and related to roles across the financial services industry and beyond.
In the Foreword, written by Brian Vieaux, President of MISMO, the book is described as being “different” from other books in its category as “it doesn’t ask you to rethink regulations – it asks you to rethink responsibility.” This approach was recognized and highlighted by industry publication, Scotsman Guide, which features Mike and excerpts from the book in their April issue.
This book serves as the 14th book released in the Rethink Everything Series. Other titles include topics like homebuying, business planning, customer service and selling real estate. Mike dedicates the book to his wife, Sherry, and his son, Zach, who was tragically killed from complications after a distracted driver accident. While dealing with risks throughout his career, he relates to risks on a very personal level in relation to his family life.
To learn more about the book, or to view other books in the Rethink Everything Series, visit: https://www.amazon.com/dp/B0CWVLCNCC?binding=kindle_edition&ref=dbs_dp_rwt_sb_pc_tkin
To read the Scotsman Guide article, visit: https://www.scotsmanguide.com/news/mike-eising-examines-mortgage-risk-management-through-the-lens-of-personal-loss/?fbclid=IwY2xjawRfIapleHRuA2FlbQIxMABicmlkETFqakdudmRZeGhqM2FqcGNOc3J0YwZhcHBfaWQQMjIyMDM5MTc4ODIwMDg5MgABHrPQwnsM3yJuKi6DmEMrc7O3_P0ZPDkZvNX1khqEKWix66D7NIZa2he7x7Be_aem_cE6pCWHTcaHZS52X11NFMg
About Ruoff Mortgage:
Ruoff Mortgage is a full-service residential mortgage company with 60+ retail locations and originates in 21 states. They have been ranked on the Inc. 5000 Fastest Growing Companies in America list for ten consecutive years and have appeared in the Top 100 Mortgage Companies in America and Top Mortgage Employer lists by several industry publications. Ruoff Mortgage has a 98.5% customer satisfaction rating, as compiled by CX leader, Experience.com. www.ruoff.com